Mr.Carlo Pignataro
Author, Entrepreneur and Corporate Education Specialist,
Bio:
Carlo Pignataro is an author, entrepreneur and corporate education specialist.
He is host of the podcast LUX & TECH, a weekly rendezvous with business leaders, thought
leaders and best selling authors.
Born in Turin, Italy, he has held strategic international sales & marketing positions with luxury
companies such as Gucci, Damiani, Al Tayer Group, and has been a consultant for global
players such as Luxottica, Giorgio Armani, Gianni Bulgari, World Gold Council, DTC,
Pandora, Swarovski and many other corporates.
Based in Dubai, Carlo travels the world and speaks at conferences about customer
experience, consumer behavior, luxury industry and serceived value enhancement.
He also designs training programs for companies and organizations and consults
entrepreneurs and brands on how to strengthen their sales process, enhance their perceived
value, gain a higher market positioning and consolidate their international presence.
As an NLP Master Practitioner, NHR Master Practitioner, Non Verbal Hypnosis practitioner,
Body Language Scholar, and Vocal Coach—he is a trained opera singer—Carlo has gained
an international reputation as the sales coach with a luxury twist.
His research based theories about perceived value, alongside the latest sales techniques
and a profound understanding of client experience dynamics, make Carlo's learning
methodologies beneficial to organizations, individuals and Companies operating in the
mid-high segment of their market, or companies interested in enhancing their positioning.
The books "Sell with Style, the ultimate guide to luxury selling" and "Serve with Style,
customer service in the age of experience" are available worldwide on Amazon and in
selected bookstores